I’ve been working on a project this week to critique a number of websites, prior to planning a site redesign. To help ensure that I was thorough and consistent in evaluating each, I developed a form to use. This is a simple idea that can have a big payoff.
For each site, I pasted in a copy of the home page, then printed out the form so I could mark it up, noting the areas my eyes focus on first and other striking or unique features, and filling out the objective and subjective design critique.
My next steps will be to review all the critiques, noting ideas I want to try for this website, and developing some thumbnails or rough sketches based on these ideas.